Objective

Dr. Mark Rowe has an impressive standing as not only a successful family GP, but also public speaker, author & expert in Vitality & Wellbeing. He required a simple brand to represent him & the services he provides.

His Website has grown over the years to include the integration of his Podcast series together with a self-development club where members are required to pay a monthly subscription to access content protected thought the use of a hidden paywall.

What we did

01

> Brand

Dr. Mark required a modern, professional & clean brand inline with his industry. We also created a bright colour palette of muted blues & teals to compliment his new brand.

This approach would be used through his website & social accounts to create a consistent & professional look to his online/ offline presence. Multiple versions of his brand were provided to allow him to use them depending on the background colour required.

02

> Responsive Website Design

It was vitality important that we provided a Website that would scale & look impressive no matter what device was used to access it. As always we fully test all our sites before launch time on a number of devices and screen size.

We continued our bright colour scheme to highlight key areas of his Website & used the same colour scheme on the associated inner pages to subconsciously inform suers where they were at all times.

03

> Booking System

Dr. Mark’s sole purpose is to educate & pass on his extensive knowledge to his audience. One vehicle to do this is his weekly Podcast series where he shares insights into all aspects of Vitality & Wellbeing.

We were required to integrate his Podcast series to offer his listeners an area to access all podcast in one place.

04

> Newsletter

Another means to share content online is through regular Newsletters to interested parties. It was decided that this approach would serve Dr. Mark well & provide another way for his audience to interact with his content.

We provided a means for users to sign up to content while integrating the form with a MailChimp account. This allowed us to create store his users details while also automating his Newsletters.

05

> Password Protection

Dr. Mark wanted to create a webinar series while offering it too paid subscribers on his Website. We created a paywall where users must first choose a payment option before accessing content.

Payment options were based on a monthly or yearly subscription plan offering his users an easy & cost effective means to interact with Dr. Mark.

Very happy with the website that Media Helm created. Great attention to detail, and always very responsive to queries and requests. They understood what I was looking for. I will continue to use Media Helm right into the future. Great team. Recommended.

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