Bodyshape Performance Case Study

Bodyshape Performance Case Study

Derek from BSP is one of the top personal trainers in the country with one of the busiest gyms in the South East. We provided an end-to-end solution starting with a new modern brand & website to match.

We also created a members area on his website to allow his clients access to a wealth of resources; including videos on training techniques, mindset & nutrition. We also produced his videos & provided photography to help showcase his business in a positive light.



> Brand

The new brand created is modern in design & in keeping with the fitness industry. Our brief was to create a clean design with connotations of health & fitness, which we were only too happy to provide.

The choice of fonts & colour scheme was chosen as a fresh alternative to his old brand & Derek was more than pleased; as were we with the finished logo.


> Responsive Website Design

We created a fully mobile optimised site with professional photography that adds a personalised touch rather than using stock imagery. We also added a simple application form to allow clients to specify what they were trying to achieve when applying.

Another important element we added was the ability for clients to book time slots at one of his daily sessions. We integrated this with his booking system to take away a lot of the admin side of his business allowing him to concentrate on what he does best.


> Member Site

Derek provides a great service to his clients in the gym & required us to extend this by creating a members area on his website. This allows clients to login in order to view videos on training techniques, mindset & nutrition.

We extended this further by locking certain elements which clients are required to subscribe too in order to access. This provides BSP with the ability to add another stream of revenue to their business while offering serious advantages to his clients who may access advanced techniques.


> Video

As part of BSP’s online marketing campaigns, Derek required professional grade video that could be used to promote his business through channels such as Facebook. We were more than happy to help & created a number of video’s he could leverage for his business.

Most of the content on his members site was also created as video’s, as this is the easiest form for clients to digest especially when accessing his members site through mobile while working out.


> Photography

When creating a brand & website we always promote professional photography rather than stock imagery, as it provides a more personalised experience for clients.

All of the imagery on both the main BSP website & members area was created for Derek as he wanted to show real people, with real results. They really add to the overall look & feel of their website.

I have used Media helms services on a number of occasions now, they are easy to work with, friendly and give a excellent service for anyone who wants a great website to attract new clients. I am over the moon with my new websites.

Derek Rowe